Top Social Media Strategies for Job Seekers to Stand Out

Are you using social media to stand out during your job search? If not, you should start today.

Social media helps you portray a professional image, showcase your skills and experience, and research companies and jobs. Implementing the following strategies can help you stand out in a crowded job market, secure interviews, and receive job offers.

Portray a Professional Image

Many hiring managers use social media to research candidates. Some candidates have not been offered interviews because of the images and information displayed in their profiles. Therefore, you should portray a professional image to encourage hiring managers to contact you.

These tips can help you create a professional social media image:

  • Close the social media accounts you are not active on.
  • Remove inappropriate photos, videos, and comments you do not want an employer to see.
  • Optimize your profile with updated information and keywords.
  • Demonstrate your unique personality, perspectives, talents, and values.

Participate in Industry Groups and Discussions

Engage in groups and discussions with other industry professionals:

  • Stay current on news, trends, and best practices.
  • Give and receive information.
  • Ask and answer questions.
  • Build your professional network.
  • Look for job opportunities.
  • Position yourself as a thought leader.
  • Enhance your reputation within the industry.

Showcase Your Skills and Experience

Emphasize on LinkedIn how your knowledge, skills, and experience can benefit employers:

  • Update your work experience
  • Highlight relevant skills
  • Detail relevant projects
  • Include quantifiable achievements
  • Mention recognition and awards

Research Companies and Jobs

Learn about your preferred employers and jobs to decide which roles to apply for. LinkedIn, company websites, and employer review sites such as Glassdoor provide insight into a company’s culture and what a day at work is like.

Search for hashtags relevant to your targeted companies and jobs. Uncover relevant company information and job openings to guide your search.

Schedule informational interviews with employees in your preferred roles and companies. Ask questions about the culture, job duties, responsibilities, and other relevant details to determine whether to apply for a job. Consider requesting an employee referral when appropriate.

Would You Like Help with Your Job Search?

Include HireCall in your search for the right job. Visit our job board to see which roles are available today.